Privacy policy
Last Updated: July 2026
At Frankie B, we value your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how Frankie B ("Frankie B," "we," "our," or "us") collects, uses, shares, and safeguards your information when you visit our website, purchase our products, create an account, subscribe to our marketing communications, or otherwise interact with us. By accessing or using our website, you agree to the practices described in this Privacy Policy.
We collect information that you choose to provide to us when placing an order, creating an account, subscribing to our email or SMS updates, participating in promotions, contacting customer service, or otherwise communicating with us. This information may include your name, email address, phone number, billing and shipping addresses, payment details processed securely through our payment providers, and any other information you voluntarily provide.
We also automatically collect certain information when you browse our website. This may include your IP address, browser type, device information, operating system, pages viewed, time spent on the website, referring websites, and information collected through cookies and similar technologies. These technologies help us understand how visitors use our website, improve site performance, personalize your shopping experience, and provide relevant advertising.
The information we collect allows us to process and fulfill your orders, provide customer support, communicate with you regarding purchases, improve our products and services, detect and prevent fraud, maintain the security of our website, comply with applicable legal obligations, and, where permitted by law, send you updates about new collections, exclusive offers, and other marketing communications. You may opt out of promotional emails or SMS messages at any time by following the unsubscribe instructions included in those communications.
We may share your information with trusted third-party service providers that help us operate our business, including our ecommerce platform, payment processors, shipping partners, analytics providers, marketing service providers, and fraud prevention partners. These companies are authorized to use your information only as necessary to provide services on our behalf and are required to protect your information in accordance with applicable privacy laws. We do not sell your personal information.